Governance & Compliance

How Amara is structured, regulated, and how we deliver services to clients.

Company Identity

Legal Name: Johansen Holdings Limited
Trading Name: Amara
Jurisdiction: Masdar City Free Zone, Abu Dhabi, UAE
License Number: MC 14076
Licensed Activities: IT Services (Consultancy); Service Provider (Administrative Services For Businessmen)
Incorporation Date: 16 Oct 2025

Ownership

Johansen Holdings Limited is solely owned and controlled by Eben Jacob Johansen, who is the sole registered shareholder and Ultimate Beneficial Owner at 100%. There are no third-party ownership, voting, or beneficial interest arrangements.

How We Deliver Services

Amara provides business administration, financial management, compliance coordination, and consultancy services to SMEs and businesses operating in the UAE. Our service delivery operates across three layers, depending on the nature of the work.

Direct Services

Johansen Holdings Limited delivers the following services directly under its Masdar City Free Zone licence:

  • Business administration, project coordination, and company setup management
  • Bookkeeping, bank reconciliation, and financial record-keeping
  • Management accounts preparation and financial reporting
  • Compliance calendar management and corporate secretarial administration
  • Payroll administration
  • Accounting system setup, configuration, and digital tools consultancy
  • Document preparation, KYC packs, and corporate records management

Senior Financial Advisory

Fractional CFO and senior financial advisory services are provided by Eben Johansen in a personal professional capacity as an independent Finance Director. This includes financial strategy, scenario planning, board-level counsel, investor reporting, and treasury oversight. Senior advisory engagements are facilitated through the Amara relationship and may involve a direct professional engagement between Eben Johansen and the client.

Affiliate Network

Activities that require independent professional licensing are delivered by specialist firms within Amara's vetted affiliate network. This includes statutory audit, FTA Tax Agent representation, AML/CFT programme management, legal advisory, and immigration processing.

Amara coordinates these relationships, manages delivery, and remains your single point of contact. Affiliate partners operate under their own professional licences and regulatory obligations.

What Amara Does Not Do

For clarity, Amara does not hold itself out as, and clients should not rely on Amara as:

  • A licensed law firm or provider of legal advice
  • A licensed audit firm or provider of statutory audit opinions
  • A registered FTA Tax Agent (tax agent services are delivered via our affiliate network)
  • A licensed immigration provider

Where these services are required, they are delivered by independently licensed professionals coordinated through Amara.

Professional Standards

Amara operates with transparent fee disclosure, clear scoping of services before engagement, and honest communication about what is and is not included. We comply with Masdar City Free Zone regulations, UAE federal laws, UAE Personal Data Protection Law (PDPL), and applicable anti-money laundering and KYC requirements.

Where Amara receives referral fees or other compensation from affiliate partners, such arrangements are disclosed to clients in accordance with applicable regulations.

Data Protection

We are committed to protecting client data and comply with the UAE Personal Data Protection Law. For details, see our Privacy Policy.

Contact

For governance and compliance inquiries:

Johansen Holdings Limited
Email: hello@amara-arabia.ae
Address: Masdar City Free Zone, Abu Dhabi, United Arab Emirates
License: MC 14076